Abstract

A Foot in the Door: Marketing Tips - Dealing With Personalities

Author(s): Moore Renee

Issue: Sep/Oct 2004 - Topical Treatments in Wound Healing

Page(s): 373-375

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Abstract

The author provides descriptions of personality types based on Hippocrates’ determinations, and applies these to physicians, with suggestions as to how to deal with them. Cholerics have a Type A personality, which requires that one get to the point quickl

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