| Pharmacy Marketing Articles |
Title/Author
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Issue/Page
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One Decade In and Counting: How 503B Outsourcing Facilities Are Finding Their Place in the Industry
Alexander Michael R, Combs Blinn E, Howard Brad
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May/Jun 2025
Pg. 182-189
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Let’s Talk About Outside Sales Reps for Compounding Pharmacies
Roberts Jerrod
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Mar/Apr 2025
Pg. 92-94
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Advertising and Marketing for Compounding Pharmacies: Many Shades of Grey
Hobbs Amanda F, Howard Brad
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Mar/Apr 2025
Pg. 104-110
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Best Practices for Marketing Compounded Medications
Alliance for Pharmacy Compounding
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Jan/Feb 2025
Pg. 28-32
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Pediatric Compounding: Coloring Outside the Lines
Preckshot John
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Jul/Aug 2024
Pg. 282-285
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PreScription: New Drug Approvals 2022 and Compounding Opportunities
Allen Loyd V Jr
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Jan/Feb 2023
Pg. 4
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Pharmacogenomics as a Competitive Strategy for Compounding Pharmacies
Maham Nicole Y
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Nov/Dec 2022
Pg. 474-479
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Growing a Compounding Practice: Successful Marketing to Underserved Populations
McKettrick Greg, Yoch Doug
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Jul/Aug 2021
Pg. 270-274
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Compounding from a Pharmacy Student's Perspective: Staying Competitive as a Compounding Pharmacy
Waldschmidt Ryan
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Nov/Dec 2018
Pg. 471-473
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Compounding from a Pharmacy Student's Perspective
Gochenauer Alexandria
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Jul/Aug 2018
Pg. 281-283
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Pharmacogenomics: Precision Pharmacy in 503A Compounding
Drummond Joseph, Bennet Daron, Allen Loyd V Jr
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Mar/Apr 2018
Pg. 95-107
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Why Become Pharmacy Compounding Accreditation Board Accredited?
Dillon L Rad
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Nov/Dec 2016
Pg. 469-474
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Bedside Manner: Not Just for Doctors Anymore
Cormier Mindy
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Mar/Apr 2015
Pg. 115-118
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Giving Back: A Win-Win Plan of Action for Compounding Pharmacists
Rudner Shara
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Jan/Feb 2015
Pg. 14-17
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Marketing: Using Facebook to Market Your Compounding Pharmacy
Moore Renee
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Nov/Dec 2014
Pg. 490-491
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Marketing: Tips on Dealing With a Healthcare Practititioner's No-Rep Policy
Moore Renee
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Sep/Oct 2014
Pg. 406
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Marketing: Effective Use of Advertisements on Your Website
Moore Renee
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May/Jun 2014
Pg. 210-211
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Effective Advertisements
Moore Renee
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Mar/Apr 2014
Pg. 120-121
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Marketing
Moore Renee
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Jan/Feb 2014
Pg. 38
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Marketing During the Holidays
Moore Renee
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Nov/Dec 2013
Pg. 482-483
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PostScription: The Pharmacist's Role in the Treatment of Cancer: A Personal Plea and Testimonial
Williams LaVonn A
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May/Jun 2013
Pg. 262-263
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Marketing: Overcoming Objections to Prescribing Compounded Medications
Moore Renee
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Nov/Dec 2012
Pg. 484-485
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Marketing: Drug Shortages and Discontinued Drugs: Marketing Techniques that Compounding Pharmacists Can Use to Advise and Serve Their Patients
Moore Renee
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Sep/Oct 2012
Pg. 394-395
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Okay, I've Got It: Now What Do I Do With It?
Moore Renee
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Jul/Aug 2012
Pg. 310-311
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Marketing: 16 Ways to Incorporate Facebook into Your Compounding Pharmacy
Moore Renee
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May/Jun 2012
Pg. 224-225
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Trade Shows: Planning Your Strategy
Moore Renee
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Mar/Apr 2012
Pg. 134
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7 Marketing Tactics That Don't Work
Moore Renee
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Sep/Oct 2011
Pg. 388-389
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7 Marketing Tactics That Don't Work, Part 3
Moore Renee
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Jul/Aug 2011
Pg. 320-321
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7 Marketing Tactics That Don't Work, Part 2
Moore Renee
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May/Jun 2011
Pg. 222-223
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Seven Marketing Tactics That Don't Work
Moore Renee
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Mar/Apr 2011
Pg. 130-131
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Marketing Vitamins, Minerals, and Other Nutrients
Kress Robert B
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Jan/Feb 2011
Pg. 44-47
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Home Infusion Accreditation: Another Quality Recognition Branding Tool
Canally Sandra C
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Sep/Oct 2010
Pg. 360-364
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Community Pharmacy Addresses the Need for Proper Drug Disposal with Positive Response
Briggs Valerie
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Sep/Oct 2010
Pg. 366-369
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Providing Consultation Services for Wellness Issues Related to Exercise, Weight Management, and Nutritional Support: Key Lifestyle Modification for Healthier Aging
Biundo Bruce
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Jan/Feb 2010
Pg. 26-31
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Compounding Pharmacy: A Unique Service for a Unique Population
Williams LaVonn A, Franck Paul
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Jan/Feb 2010
Pg. 19-20
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Marketing the Geriatric Patient
Moore Renee
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Nov/Dec 2009
Pg. 538-539
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Marketing Veterinarians
Moore Renee
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Sep/Oct 2009
Pg. 410-411
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An Abridged History of Aspirin
Vance Dwight A
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Sep/Oct 2009
Pg. 404-409
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Compounding Solutions for Exotic and Nondomesticated Fauna in Australia: An Investigative Study
Haywood Alison, Bolitho Richard, Gusti Kane, Yim Crystal, Testa Chris, Hattingh Laetitia
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Sep/Oct 2009
Pg. 440-444
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Optimizing Your Website: Search Engine Optimization, Pay Per Click, Email Marketing
Storey Patricia L
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Jul/Aug 2009
Pg. 311-312
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PreScription: A Good Name: Pharmacy
Allen Loyd V Jr
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May/Jun 2009
Pg. 180
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Compounded Medications in a Hospital Setting: Patient Counseling and Staff Education
McElhiney Linda F
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May/Jun 2009
Pg. 224-229
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Blogging for Business
Storey Patricia L
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Mar/Apr 2009
Pg. 141-143
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Technology for the Patient-Centric Pharmacy
Felkey Bill G
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Sep/Oct 2008
Pg. 434-437
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Marketing: Taking Your Show on the Road
Storey Patricia L
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Sep/Oct 2008
Pg. 438-439
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Branding: Give Your Small Business a Big Image
Storey Patricia L
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Nov/Dec 2008
Pg. 537-538
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Using Readily Available Technology to Start or Enhance Pharmacy-Based Immunization
Westrick Salisa C, Felkey Bill G
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Jul/Aug 2008
Pg. 334-337
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Marketing for Your Community
Storey Patricia L
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Jul/Aug 2008
Pg. 338-339
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Developing a Niche Marketing Strategy
Storey Patricia L
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May/Jun 2008
Pg. 242-243
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Web 2.0 and Health 2.0: Are You In?
Felkey Bill G
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May/Jun 2008
Pg. 244-246
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Newsletters: An Essential Marketing Tool
Storey Patricia L
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Mar/Apr 2008
Pg. 128-129
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PostScription: Accreditation by the Pharmacy Compounding Accreditation Board: Raising the Bar for Patient Care
Murry Tom
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Mar/Apr 2008
Pg. 174-175
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Websites: Keeping Current in 2008
Storey Patricia L
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Jan/Feb 2008
Pg. 48-49
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PostScription: Consumer Options for Disposal of Unused Medications
Vail Jane
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Jan/Feb 2008
Pg. 87
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Standard Operating Procedure: Complaint and Mishap Rectification
Allen Loyd V Jr
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Sep/Oct 2007
Pg. 414-415
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Book Review: The Rexall Story: A History of Genius and Neglect
Grajeda Betty Jo
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Jul/Aug 2007
Pg. 300
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PostScription: IJPC—More Than a Journal
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Jan/Feb 2007
Pg. 88
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Specialty Compounding for Improved Patient Care: A National Survey of Compounding Pharmacists
Huffman DC, Holmes Erin R
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Nov/Dec 2006
Pg. 462-468
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PreScription: Certification and Accreditation
Allen Loyd V Jr
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Sep/Oct 2006
Pg. 322
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What are You Willing to Do?
Moore Renee
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Jul/Aug 2006
Pg. 287
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The Role of Drug Promotion in the Prescription of Hormone Replacement Therapy in the United States
Stephenson Kenna, Jones William, Stephenson Douglas M M
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May/Jun 2006
Pg. 175-183
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Quick Tips for Managing Market Directors
Baker Lisa M
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May/Jun 2006
Pg. 201
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PreScription: The Squeaky Wheel Gets the Grease!
Allen Loyd V Jr
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Mar/Apr 2006
Pg. 82
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How'd They Do That?
Roberts Jerrod L
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Jan/Feb 2006
Pg. 46-49
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Marketing Your Business for Success
Waddill Russell A
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Nov/Dec 2005
Pg. 445-447
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What Customers Want
Roberts Jerrod L
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May/Jun 2005
Pg. 213-214
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Communication Makes It or Breaks It
Roberts Jerrod L
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Mar/Apr 2005
Pg. 133-134
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The Marketing Equation Your Ad Man Doesn't Want You to Know: How to Double Your Bottom Line without Spending an Extra Dime
Wills Daniel
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Jan/Feb 2005
Pg. 37-38
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PostScription
Moore Renee
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Nov/Dec 2004
Pg. 496
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A Foot in the Door: Marketing Tips - Dealing With Personalities
Moore Renee
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Sep/Oct 2004
Pg. 373-375
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Case Reports: Their Impact
Wynn Tom, Thompson Chad
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Jul/Aug 2004
Pg. 266
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A Foot in the Door: Building Relationships Builds Your Business
Baron Janet
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May/Jun 2004
Pg. 197-199
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Profile of a Practice: Stephen J. Newton, RPh, and PharmaTech Services, Inc., Avon, Colo.
Allen Loyd V Jr
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Mar/Apr 2004
Pg. 107-109
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Detailing Your Compounding Specialty Practice - Part 2: The Presentation
Barnett Candace W, Jackson Richard A, Letendre William R
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Mar/Apr 2004
Pg. 113-119
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Financially Speaking: Business Continuation Planning
Fogarty Frederick C
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Mar/Apr 2004
Pg. 120-121
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Detailing Your Compounding Specialty Practice: Part 1 - Prospecting, Preapproach and Approach
Barnett Candace W, Jackson Richard A, Letendre William R
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Jan/Feb 2004
Pg. 31-34
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A Foot in the Door: Marketing Tips
Jackson Kathy
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Nov/Dec 2003
Pg. 454-456
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How To Perform a Study in Your Pharmacy with Little or No Effort
Reed-Kane Dana
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May/Jun 2002
Pg. 186-187
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Developing a Successful Compounding Business in a Small Town
Svoboda Angie
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Mar/Apr 2002
Pg. 108-110
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A Guide to Effective Media Relations
Walker Jennifer Klein
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Mar/Apr 2002
Pg. 111-112
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High-tech Marketing Techniques
Gonzalez Mark A
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Nov/Dec 2001
Pg. 420-421
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Formulations for Success, Part 2
Vail Jane
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Jul/Aug 2001
Pg. 287-289
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Motivation and Management: How to Build Your Business into the Job You Love
Beard Janet
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May/Jun 2001
Pg. 166-169
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Pricing Strategies
Roberts Jerrod L
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May/Jun 2001
Pg. 180-181
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Pediatric Compounding: Coloring Outside the Lines
Preckshot John
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Jan/Feb 2001
Pg. 6-8
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Marketing Your Prescription Compounding Practice: Part Three
Letendre William R, Jackson Richard A
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May/Jun 2000
Pg. 199-202
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Marketing Your Prescription Compounding Practice: Part Two
Letendre William R, Jackson Richard A
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Mar/Apr 2000
Pg. 115-117
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Marketing Your Prescription Compounding Practice: Part One
Letendre William R, Jackson Richard A
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Jan/Feb 2000
Pg. 36-38
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Marketing Tip: Marketing Reps Can Help
Capps Shelly
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Jan/Feb 2000
Pg. 39
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Marketing Tip: Flavors: Target Marketing to Doctors and Patients
Capps Shelly
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Nov/Dec 1999
Pg. 454
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Independent Pharmacists Score High with Consumers
Allen Loyd V Jr
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Nov/Dec 1999
Pg. 457
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Planning and Marketing a Natural HRT Patient Seminar
Trent Kerry Cunningham
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Sep/Oct 1999
Pg. 360-361
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Marketing Tip: Collaboration Can Result in More Cost-Effective Seminars
Capps Shelly
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Sep/Oct 1999
Pg. 362-363
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Marketing Tip: PR Can Help with Image Change and Geographic Expansion
Capps Shelly
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Jul/Aug 1999
Pg. 277
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Marketing Tip: Teachable Moments: A Simple Concept
Reed-Kane Dana, Capps Shelly
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May/Jun 1999
Pg. 199
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Marketing Tip: Locator Maps
Allen Loyd V Jr
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Mar/Apr 1999
Pg. 127
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HRT Marketing Tip
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Jan/Feb 1999
Pg. 37
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Essential Truths About HRT
Everett Lisa, Everett Eric
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Jan/Feb 1998
Pg. 10-11
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Interview on HRT: Christiane Northrup, MD, FACOG
Allen Loyd V Jr, Northrup Christiane
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Jan/Feb 1998
Pg. 12-17
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HRT and the Continuing Education of Health Care Professionals
Boomsma Diane
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Jan/Feb 1998
Pg. 18-19
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Marketing to Veterinarians - Field Notes
Davis Jeanie Lerche
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Jul/Aug 1997
Pg. 236-240
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